An agile approach to navigating transitions and goal setting

You’re ready for something new… something that’s more aligned with what lights you up. You’ve got a lot of ideas, and that’s part of the problem.

Rebels and outliers often find that traditional goal-setting — picking a target and building a linear plan to get there — simply doesn’t work for our fluid, intuitive minds. How do we choose what’s next?

Enter Intent+ Improv: a new and more effective way of making forward progress. It allows us to choose a general direction and flow forward, iterating and experimenting along the way.

How do we choose our North? It’s a felt sense based on your Motivational DNA. We’ll draw from the following tools, along with intuition training, to create your “inner compass” that guides your decisions and helps to take options off the table.

  • Motivational DNA: The 12 Core Needs that drive behavior, based on 30 years of research into why we do what we do. We’ll identify the three or four that have motivated your actions over the years.
  • Emotions and Values that map to each of the 12 Core Needs: what we move towards, and how we know our needs are met.
  • 29 Archetypes. Your top 4 Archetypes represent the sides of you that want a say in designing your life and work. They can also be repurposed as customer personas for entrepreneurs/founders.
  • The Whole Mind model and assessment, which helps you understand your strengths and gaps in how you process information and make decisions.


“Within weeks, Jennifer was able to walk me through a door I never knew existed. The process she uses is hardly difficult, but I certainly didn’t expect the seismic shifts in my thinking, my body or heart. I can authentically say, my confidence is growing. My health is improving. My attitude at work has transformed. And I can hear my own voice without the clutter of shame, should’s, and habitual negative self-talk.”

Krystal, co-founder and award-winning creative director

 “If you’re a rebel with a cause who could use a partner on your journey of becoming, I highly recommend Jen as a coach.”

Kate, Writer and Vulnerability Doula

“Working with Jen was a great opportunity to understand some of my behaviors and patterns that I’ve had for years.”

Aurella, Investment Banker

“I’ve been spinning my wheels for some time, feeling like my life is about to change direction but not being able to figure out how, when, or in what way. Working with Jen and her very practical mind-body-soul tools is helping me get a better sense of what I want my next chapter to look like… I’m really digging the new tool, as it’s almost like it’s taken my brain out of part of the equation. It’s also just fun!”

– Sarah V., digital nomad